Strategic Marketing Using AI starting Thursday, January 22, 2026
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Start:
January 22, 2026 8:30:00 AM
End:
March 26, 2026 11:30:00 AM
Location:
Training will be held via Zoom
Instructor:
Debbie Lawrence
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The LSI Strategic Marketing Using AI program has been developed for those working in businesses and organizations who are responsible for marketing. The overall purpose of the program is to provide you with an overview and understanding of how to grow a strong business using fundamental marketing principles. This is achieved by developing a marketing strategy including positioning your products in the marketplace, finding the right fit between your value proposition and targeted customer groups, identifying your pricing strategy, determining appropriate channels of distribution, and building a promotional strategy that encompasses components that are strategically aligned to your product/service offering.
Topics covered during this program will include:
• Strategic marketing fundamentals
• Relationship marketing
• Identifying your ideal customer avatar
• Pricing for profit
• Strategic positioning
• Using AI as an arm of your marketing
• Planning content
Start Date: Thursday, January 22, 2026
Time: 8:30am - 11:30pm
PLUS additional 1:1 coaching of 1 hour per participant
Classes will run every Thursday for 10 consecutive weeks.
There are additional requirements for the Zoom online programs, as follows: The program must be taken on a computer, laptop, or tablet; phones will not be an accepted device. Participants must have a high speed Internet connection (no dial up), and hardwired is preferred to wi-fi. A headset or earbuds must be used, and the participant must have a webcam, if no camera in their laptop, with the camera left on; video participation is a requirement, to ensure the connection to the instructor and other participants. A quiet place to focus is required, free from distractions. These details will be part of the INA process. Registration is not confirmation of acceptance in the program; you will be contacted as to your status after an individual needs assessment, and no later than January 19, 2026.
Comments
"I highly recommend the business training courses offered by NOBL. The courses I've taken have provided wonderful fundamentals. Every week I learn something new. The training makes me take the time to focus on honing skills I need to grow my business or help others in growing theirs. I also really appreciate that it's face-to-face training, which allows for discussion and networking with others. Definitely time well spent. And the best part is it's free!
Michelle Ferris
Bullrush Communications
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