Business Skills 101
Learning Outcomes
• Strategic planning and positioning
• Marketing fundamentals
• Pricing
• Management Skills
• Project Management
Course Details and Concepts
Define your strategic position
Complete SWOT analysis
Identify your guiding principles
Define your positioning statement
Cultivate a safety culture throughout your business
Define key elements of a marketing strategy
Assess the competitive landscape
Define your product/service offerings
Develop & strengthen distribution channels
Assess your promotional strategy
Understand fundamental pricing terminology
Identify profitable pricing strategies
Assess your Cost of Goods Sold and profit margin
Define team building and characteristics of high functioning teams
Define fundamental HR practices
Principles of running an effective meeting
Prioritizing, delegating and effective time management
Define the project planning cycle
Develop work breakdown schedule
Comments
"The course content has been very applicable to staff training requirements for our small business, and in combination with the scheduling flexibility and cost, I highly recommend Workplace Education training for employee skills development. Our staff was implementing the skills obtained from Workplace Education, on local and export projects, while participating in the course.
The instructors customize the course material not only from their own real-world experience, but also based upon the class composition. The instructors strive to incorporate the objectives of the individual participants towards the common benefits of the entire group."
Kent W. Simpson
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